The brand was originally created in 1983 by the late Franco Moschino (1950–1994). Moschino and his fashion label became famous for his innovative, colorful – sometimes eccentric – designs, for his love of fairies, for his criticisms of the fashion industry and for his social awareness campaigns in the early 1990s After Moschino’s untimely death, Rossella Jardini, his former assistant, became creative director. The brand has been part of the Aeffe fashion group since 1999.
Creative, ironic, irreverent. In one word: Moschino! Under the creative direction of Jeremy Scott, Moschino has become a one-o-a-kind brand, mixing ironic glam to luxury. The collection is composed of iconic elements of the brand such as the chains, the studs and the teddy bear but reproposed in a modern, unique context.
Franco Moschino is well known for offering an original and avant-garde ready-to-wear collection. The Moschino eyeglasses keep this spirit with unique patterns and sparkling colors. The Moschino eyewear collection is nonetheless trendy and will give you a look whatever your outfit.